Privacy Policy
How we collect, use and protect your personal data under the Malaysian Personal Data Protection Act 2010 (PDPA).
1. Who We Are
SIN WANG HENG HERITAGE SDN BHD is the data user of any personal data collected via sinwangheng.com.
2. What We Collect
- Account data — name, email, phone, hashed password
- Order data — shipping address, order history, invoice records
- Payment data — processed by eGHL (we do not store card numbers)
- Technical data — IP address, browser, cookies for session and cart
3. How We Use It
- Process your orders and provide customer support
- Send order confirmations, delivery updates and invoices
- Improve site performance and product recommendations
- Comply with Malaysian legal obligations (tax records)
4. Sharing
We share necessary data with: eGHL (payment processing), courier partners (fulfilment), and Emergent (hosting infrastructure). We do not sell your data to third parties.
5. Retention
Order and invoice records are retained for 7 years per Malaysian tax law. Marketing preferences and cart data are retained until you opt out or delete your account.
6. Your Rights (PDPA)
- Access — request a copy of your personal data
- Correction — update inaccurate data via your account or by contacting us
- Withdraw consent — email us to opt out of marketing
- Deletion — request account deletion (subject to tax retention obligations)
Send data requests to admin@sinwangheng.com.
7. Cookies
We use essential cookies (session, cart, language) and, with your consent, analytics cookies to understand aggregate site usage. You may reject non-essential cookies via our banner or your browser settings.
8. Security
Passwords are hashed with bcrypt. Payment pages are secured by eGHL under PCI-DSS. All traffic to our site is TLS-encrypted.
9. Contact
Data Protection Officer: admin@sinwangheng.com · 016-997 1894
Last updated: 29 October 2026. Questions? Contact us.